Media release - exclusive (example)

This media release contains special information only of use to one paper, and therefore has a high chance of success. The more a general release can give birth to exclusive releases, the higher the chance of success. The beauty of this particular exclusivity is that it does not impact on any other paper's release, because they wouldn't be able to use it anyway. It also appears to be the result of reporting and any exclusivity that could arise because of investigation is valuable indeed.

Document: 
M-0006MediaR_0.doc
Price: 
AUD $0.00
No. of pages: 
1

This media release contains special information only of use to one paper, and therefore has a high chance of success.

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Reference: 
M-0006